The JD Williams spring campaign is live!


Yes, after much nattering on from me, I can at last share some of the final shots from the spring campaign which has now gone live. Watch the TV advert here. Paulina and I weren't used in the commercial this time, but can be seen over the social media campaign.


If you recall, this was day two of filming at the Dairy Shed just a 20 minute drive outside Cape Town. This was the middle of the day and the temperature was in the early 30's.


The wedding scene was set against this fabulous floral archway with all of the cast wearing pale pink and nude outfits. 



When the filming was done the stills photographer Elisabeth Hoff stepped in to take my shots. Once again it has to be said what a privilege it is to be photographed by Elisabeth. If you check out her profile you'll see that she's very much the photographer of the moment with recent subjects being Mary Berry, Marco Pierre White, Emma Willis and Davina McCall, to name a few. Elisabeth is making her name as a modern day David Bailey.




Elisabeth gives strong direction, thank goodness, and yet also helps to relax her subject with a great playlist. I have a funny clip on my phone of me drifting off into a bit of a reverie when the music had me dancing and singing as if I was on a music video - Elisabeth soon brought me back into the moment! 





The brief video above (working or not?) is from the JD Williams Instagram feed and can also be seen here

And so, back to reality. I've returned from my short trip to the mainland. Storm Gareth tried his best to disrupt my plans, but I arrived on the mainland, diverted to Newquay instead of Land's End and was slightly shaken not stirred from the flight. I had an appointment at the hospital for a bone density scan and will get the results anon. So what on earth did I manage to do with myself for the rest of the time? Shop, I can hear you all shout out. And shop I did! Below is a veritable rainbow collection of shoes, boots and separates to bulk out my already busting-at-the-seams wardrobe. When the big seasonal clothes changeover takes place I'll be turfing out the least worn pieces to go the next charity event locally.



The jacket from Primark (£15) matches a pair of trousers I bought recently and will make a fabulous summer suit.


The brand is Boohoo, price £7.99 and was a TK Maxx find.


Topshop had a sale on... these were reduced from £42 to £20.


Another TK Maxx scoop - River Island trousers at £9.99 instead of the ticket price of £40.


The New Look sale this time, and these sandals were £8 from £22.99.


TK Maxx again and the brand is Vera Moda, price £9.99.


A culotte jumpsuit by Spense, found at TK Maxx for £24.99.


Another TK Maxx bargain, from Zara at £15.


Ethnic print trousers from TK Maxx £12.99.


Topshop jumper reduced from £25 to £10.


Topshop polo shirt reduced from £15 to £9.


Various vest tops in the Topshop sale for £2.50 each.



New Look sandals reduced from £22.99 to £11.



Paint splattered deck shoes by Sioux Grasshopper at TK Maxx £20.


Stradavarius jumper from TK Maxx £5.99.


Black patent boots from Topshop reduced from £70 to £35.


White kitten heel boots from New Look £7 from £25.99.


Frida Kahlo tee shirt from Primark at £6.


Yes, this was me in the changing rooms at Topshop seeing what the camera had to say about this outfit. It said yes, obviously!

It's great to be back home again, back to work where Polly and I are still licking the gallery into shape as the first trickle of customers come in to see us. I'll be back soon with some work outfits made from these new separates. I hope you've enjoyed this image heavy feature and look forward to seeing you again next time!


                                                                                         Anna x

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